Tag: Google

Search engine marketing, or SEM, is an advertising form common amongst car dealerships and service departments in an effort to buy traffic from people...

Google and Bing are the kings of search in the United States, regardless of what you are searching for. In the world of automotive...

On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, discussed the importance of merging...

Earlier this week: Average new car prices fell below MSRP for the first time since 2021, Tesla got slapped with a privacy lawsuit, the...

Branding is an essential component of business growth, and as the car market becomes more competitive it is more important than ever for dealers...

Mercedes-Benz and Google announced a partnership on February 22 that will provide "supercomputer" navigation and autonomous driving technology to the automaker's array of vehicles....

Google is making things a little easier for car dealers and potential customers with the recent launch of vehicle ads. Ken Garff Automotive Group...

There is no doubt that the vast majority of today’s car buyers utilize the Internet when looking for a new vehicle, which may include...

At the end of 2021, Google released a broad core update that rewards websites with higher rankings who are giving their consumers better quality...

On the latest episode of Auto Marketing Now, host Brian Pasch, Founder of PCG Companies, covers the latest updates to the dealer's number one source of...